Study floats new choices
Busselton Jetty has surveyed local residents to revolutionise its offerings post COVID-19.
A total of 270 locals answered the survey regarding new tours, with 19 per cent voting for a return train ride with wine and a cheese/nibbles box, and 16 per cent voting for the inclusion of a two-hour Underwater Observatory tour.
New products like jetty photography tours, fishing clinics and guided walking tours also featured highly.
Chief executive Lisa Shreeve said the jetty had lost $100,000 a week by being closed but the not-for-profit organisation was trying to offer new products at every price point to provide value and a great experience for those holidaying at home.
“The sustainability of the jetty relies on visitor income because 25 per cent of every dollar goes to the Jetty Maintenance Fund, so the jetty is here for another 155 years.
“We hope that when people get out and about, they come and visit the jetty again because we have some new offerings, plenty of fresh air and space, and we have put into place the best hygiene procedures to keep people safe.”
The Busselton Jetty train was relaunched on Monday.
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